What We Do at Key Partnerships

Key Partnerships is the referral and partnerships business of Key Group, one of the UK’s leading later life lending specialists.

Find out how we help advisers unlock more opportunities for their clients through expert support, trusted guidance, and a simple referral process.

We combine market-leading expertise in equity release with independent, whole-of-market advice. We support our partners with referral services, marketing, and dedicated relationship management, helping them grow sustainably in the later life market while meeting their Consumer Duty obligations.

Our mission is simple: to help more homeowners unlock the wealth tied up in their properties and finance a better retirement.